Erin Mathis

About Erin Mathis

Based in the quaint town of Chico in Northern California, Erin is the Director of Operations and Creativity at The Style Core. She loves her family, sunshine, beauty and helping others see how beautiful they really are.

Entries by Erin Mathis

5 signs you need to work with a Personal Stylist

April 13, 2023 /0 Comments/in , /by

Working with a personal stylist is only a luxury for the rich and famous.  FALSE! Actually, it’s a necessity for you IF…  You want to be strategic with your image to position yourself for success – but don’t possess the skills to do that yourself  You don’t want to waste money on clothes you don’t end up wearing  You want to be efficient with your time when it comes to shopping and getting ready on a daily basis It is often more expensive not to work with a personal stylist when you’ve spent hundreds or even thousands of dollars on clothing that’s just hanging unworn in your closet, because you don’t love it, don’t feel good in it and therefore don’t wear it.  (If you add up the value of all the rarely or never worn clothing in your closet, you might be shocked at the figure! ) The bottom line? […]

Witness the Incredible Transformation of Alda!

April 10, 2023 /0 Comments/in , /by

I wanted to share with you a truly remarkable transformation story, complete with pictures. Alda, a determined and inspiring woman, joined our online style program Your Million Dollar Look and took her journey to the next level by attending our recent Transformation Weekend in Los Angeles. She had a vision to up-level her look as she prepared to launch her new business as a women’s health coach. Carla and I were honored to be her guides throughout this process. Before we met in person, Alda had a clarifying Identity Therapy consultation, and online coaching sessions to optimize her existing wardrobe. I also provided hair color and style suggestions to have her Stylist implement. When we met for Transformation Weekend, we shopped, put together gorgeous outfits, refined hair and makeup techniques, and captured it all in a photoshoot. The results are truly remarkable as you can see! I’m confident her new […]

What to get the Style Lovers or Questers in your life

December 16, 2022 /0 Comments/in , /by

I know you’ve got a lot on your plate, so I’m sharing a list of some of my FAVORITE things that make perfect holiday gifts! Trust me, these are really great gifts I can personally vouch for. The fashionista’s or  the “Style Questers” in your life will love these.  …And you might want to add them to YOUR wish list too. Ok, let’s dive in by category… COZY WINTER GIFTS Fake Translucent Warm Fleece Pantyhose When you want to look like you’re wearing pantyhose, but prefer not to freeze in the cold of winter, get some of these trendy “translucent” tights. They’re lined with fleece, so you know that at least your legs will be warm. Rechargeable Hand Warmer Anyone like me who’s always cold in the winter will especially love this lightweight hand warmer, which heats up in only two minutes and stays warm for three to four hours. Not […]

5 Steps to Audit Your Closet

September 27, 2022 /0 Comments/in , /by

  How are you and your closet doing right now? Are you getting along well…feeling friendly and excited to meet each day? (Your closet is organized, functional and full of great outfits you enjoy wearing)  Or … Do you dread facing your closet, feeling stifled or overwhelmed when you approach? (It’s gotten really cluttered and you only wear a fraction of the garments packed inside) The changing season is a great time to clear clutter from your wardrobe, and there’s nothing like an organized closet to help you start your day right. Here are the 5 Essential Steps to audit your closet and clear out space! (Bonus tip: Take a “BEFORE” picture of your closet, especially if that will help you stay motivated to get to the “AFTER” pic when you’ve completed & organized it!) 1. Go through and rate each garment, trying on as needed, then put each into 1 of 4 […]

How To Wear Coastal Grandmother Style

June 14, 2022 /0 Comments/in , /by

The #CoastalGrandmother look is trending, but do you know what it is? Coastal Grandmother is a style aesthetic based on the clean & classic style of middle-aged, wealthier women living in luxurious oceanfront properties, similar to that of Diane Keaton in the Nancy Meyers movie, or Something’s Gotta Give. Here are 3 tips to rock this Elevated Chic look: Think Coastal colors Embodying the Coastal Grandmother look starts with coastal colors… Sand, khaki, baby blues, turquoises, or soft denims; whites & creams that you’d see in the clouds. You’ll pull garments from the spring & summer side of your closet when getting inspired for outfits. Perfect fit Make sure your garments are perfectly tailored to your body. Poor fitting garments are the first tip-off that it’s not authentic Coastal Grandmother. This look is all about the luxury lifestyle, and ladies of leisure most definitely use a tailor to perfect the […]

Using Color to change your mood & energy

April 15, 2022 /0 Comments/in , /by

You wake up feeling blah and uninspired… But you want…heck, you NEED to summon energy to slay the day ahead To tackle projects with creativity To bring charisma to your personal interactions To ENJOY the day! How do you make that shift and step into a more activated energy? Besides caffeine of course ☕️  Take a shower  Exercise or listen to some music and dance, something to move your body… Speak affirmations, gratitude Spiritual practices like prayer, praise, mediations Do your hair & makeup… And…here’s one you might not have considered, that will shift your mood and even impact the people you encounter. COLOR When it’s time to get dressed, choose a bright or bold color that resonates with how you WANT to feel.  Then, as you put it on, consciously step into the energy of that color. Fresh, vibrant and healing GREEN. Energetic, powerful, exciting, romantic RED Confident, social, […]

How to Make Sweats Look Stylish

February 10, 2022 /0 Comments/in /by

Let me guess… You got used to wearing comfy clothing & athleisure at home during pandemic lockdowns and would LOVE to keep the habit for casual days or errands around town. BUT You don’t want to look sloppy or like you just rolled off the couch when you inevitably run into friends and acquaintances, while wearing that comfy clothing out and about. ???? So…Is it possible to be comfortable and stylish too? You bet! If you want to wear athleisure and still look polished, here’s what you need to do; #1 – Wear full make-up. When your face is defined and refined, it will add polish to any look. #2 – Style your hair smoothly and/or tame your curls. No frizzy hair or messy bun unless you want to look like you just rolled off the couch. #3 – Invest in quality, casual pieces that FIT well and flatter your […]

How to Take 10 years off Your Appearance in Midlife and Beyond

January 25, 2022 /0 Comments/in , /by

I recently heard the sad news about the beloved actress Betty White, who died just before her 100th birthday.  Betty was one of the stars in “Golden Girls,” a popular TV show in the 80’s based on the lives & interactions of four mature women who had all been divorced or widowed, and became roommates. As people reminisced about Betty’s life and revisited the show, an interesting discussion about women and aging started on social media. Fans begin to notice and point out that the stars of The Golden Girls were the *same age* as the leading ladies of the Sex and the City reboot; And Just Like That. Between ages 47 and 55 (except for the older woman in the middle). But WAIT… WHY do the women of “And Just Like That” look at least 10 years Younger than The Golden Girls?? IT’S ALL ABOUT STYLE. That’s right. Hair, […]

How to Fix a Boring Outfit

September 28, 2021 /2 Comments/in , /by

Do you ever look in the mirror…or at a photo of yourself in a particular outfit…and think, “This looks boring…what does it need?”  I’m going to let you in on one of the biggest style secrets that can fix a boring outfit probably 50% of the time. If an outfit looks boring, you probably haven’t applied the Golden Ratio. Have you heard of it?  This is a BIG deal. When you want to know how to create visually interesting looks, you need to apply the Golden Ratio…A.K.A. The Golden Mean. It’s the key to composing your outfits in a way that’s aesthetically pleasing. If you want to achieve beauty, balance and harmony in your outfits, you need this! The Golden Ratio is about proportions. Artists have discovered that when composing an image, equal division creates monotony.  So if your outfit is composed with a 1 to 1 proportion, it looks […]

4 Tips To Safely Shop For Clothes As Stores Reopen During The Pandemic

May 19, 2020 /0 Comments/in /by

If you’re anything like me, you’re tired of being stuck in your house and are dying to get out shopping.  Especially as the weather shifts and you’re in need of a change, wouldn’t it be great to head to Chico’s or Loft for a few fresh pieces? But the reality is that we’re living through this weird time of the COVID-19 pandemic.  So while you’d love to browse the racks at your favorite store, you’re nervous about what it’s going to be like when you can finally get out there. As the New York Times so eloquently put it, “Consumers may turn to shopping, as they have in the past, to deal with the emotional stress of this moment. Yet how can they escape that stress when they’re surrounded by reminders of it?” So if the idea of heading out shopping is stressful, you’re not alone. In fact, according to […]

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